Fancy headlines and puns are all well and good, but in reality, do they work?
Category: news
The rise of advertorial
Advertorial is selling to customers through a story, or an interesting article that compels them to act, buy or find out more. It has become harder and harder to jostle for space in the local papers and magazines organically.
Content Marketing Cornwall Client is Finalist in the Cornwall Business Awards
Client USS Finalist in Ambassador of the Year Award 2019 Hundreds of entries this year Hundreds of Businesses from across Cornwall & the Isles of Scilly entered the 14 categories for the Cornwall Business Awards 2019. Content Marketing Cornwall is delighted to be part of client Unmanned Survey Solutions' success in achieving the final three … Continue reading Content Marketing Cornwall Client is Finalist in the Cornwall Business Awards
Writing for your website
Writing for a website is different than writing for a blog page, newsletter, press release, article or any other form of content. Why? Because people are scanners and if they don’t find what they are looking for in like umm…five seconds (and I'm being generous here) they are gone. Vamos! Hasta la vista. So how … Continue reading Writing for your website
We all love a good book
You know the ones where you start reading, get drawn in and then speed-read until the end, staying up well into the night long after bedtime? Good content marketing is like a good book. It’s powerful storytelling which is designed to draw the audience into your brand, your ethos, your people and your story. Those … Continue reading We all love a good book
4 Ways Content Creation Can Help Your Business
Telling the world about your business or service is vital in the digital era. It’s simply not enough to have a website built and then sit back waiting for the phone to ring. Companies that get more leads generate regular content to attract new customers and keep existing ones loyal to their brand. Content comes … Continue reading 4 Ways Content Creation Can Help Your Business
New year, new clients and a new direction
It's been a busy few months. Christmas was a nice break but now we're back to it with some exciting new clients on board. Unmanned Survey Solutions and Swathe Services are in the hydrographic surveying business which is a new direction for us. New clients Swathe Services are a service provider offering high-quality, experienced survey … Continue reading New year, new clients and a new direction
Five reasons to hire a Content Creator?
Wondering what a content creator can do for your business? Wondering whether or not you can afford it? Here are five reasons to hire one... it will free up your time. With Google and Facebook's algorithms demanding new content daily and an endless stream of content on offer to consumers. A content creator can come up with … Continue reading Five reasons to hire a Content Creator?
Is your website doing its job?
What your website says and displays is crucial. It's your digital shop front. If your customer can't look at it on their smartphone or tablet, you've lost them.
Yee-ha! I’m on the bandwagon
"This is your very first post." It says. "Start your blog here." It says." Well hello! it's pretty daunting writing a blog for your own company, isn't it?