Writing for a website is different than writing for a blog page, newsletter, press release, article or any other form of content. Why? Because people are scanners and if they don’t find what they are looking for in like umm…five seconds (and I'm being generous here) they are gone. Vamos! Hasta la vista. So how … Continue reading Writing for your website
What your website says and displays is crucial. It's your digital shop front. If your customer can't look at it on their smartphone or tablet, you've lost them.