Advertorial is selling to customers through a story, or an interesting article that compels them to act, buy or find out more. It has become harder and harder to jostle for space in the local papers and magazines organically.
Tag: storytelling
We all love a good book
You know the ones where you start reading, get drawn in and then speed-read until the end, staying up well into the night long after bedtime? Good content marketing is like a good book. It’s powerful storytelling which is designed to draw the audience into your brand, your ethos, your people and your story. Those … Continue reading We all love a good book
Content Marketing Cornwall 